AARP Massachusetts to Mobilize Older Voters Ahead of 2020 Elections
Campaign to Focus on Protecting 50-plus Voters and Making Their Voices Heard
Boston—Today, AARP Massachusetts launched “Protect Voters 50+,” a comprehensive voter engagement campaign to support and protect Bay State residents age 50 and up as they vote in the 2020 elections. The campaign will provide information on where candidates stand on issues that matter to Massachusetts residents 50-plus and help them cast their votes safely from home or in-person.
A centerpiece of the campaign will focus on providing information about voting options in Massachusetts this fall at www.aarp.org/ma, the AARP Bulletin, direct mail, digital communications and paid media.
“AARP is demanding action to make sure that Americans 50-plus – whether they are working parents, family caregivers, or seniors in nursing homes – can vote and make their voices heard,” said John Hishta, AARP Senior Vice President of Campaigns. “Politicians need to protect the health and financial security of voters 50+, especially during this pandemic.”
The “Protect Voters 50+” campaign will provide people with the information they need about this year’s elections, including:
• Video voters’ guides
• Issue briefings
• Direct mail, text messaging, social media and paid media
Election information will be provided through a full-scale digital effort. Visit www.aarp.org/election2020 and download the AARP Now app for the latest news alerts.
AARP has a proud 34-year history of non-partisan voter engagement and does not endorse or oppose candidates, nor does AARP make contributions to political campaigns or candidates. We encourage all Bay Staters to ask questions, so they understand where the candidates stand on important issues and make their own decisions on Election Day.